Why marketing mix modeling is still hard to get right

Open-source tools have made MMM more accessible, but reliable results still depend on clean data, thoughtful modeling, and ...
International News Media Association

AI doesn’t want your Web site

Machines need something different from a Web site than humans do, and news brands need to plan their Web content accordingly.
Nature

‘Humanizer’ tool can erase signs of AI-written text — alarming scientists

Tool directs text-generation systems to remove constructions associated with artificial intelligence in research papers and ...
Journal of Medical Internet Research

Prediction of Moderate-to-Severe Sepsis-Associated Acute Kidney Injury Using a Dual-Timepoint Machine Learning Model: Development, Multiregional Validation, and Clinical ...

Based on clinical data from the first 24 hours of ICU admission, we used a two-stage feature selection process combining light gradient boosting machine (LightGBM) and Shapley additive explanation ...
IEEE

ACIR-MACL: Effective Multimodal Sentiment Analysis via Attention-Based Causal Intervention Regularization and Multi-Aspect Contrastive Learning

Abstract: Multimodal Sentiment Analysis (MSA), which involves interpreting sentiment from language, vision, and acoustics, is a challenging task. While existing models have achieved considerable ...
IEEE

Explainable Sentiment Analysis With DeepSeek-R1: Performance, Efficiency, and Few-Shot Learning

Abstract: Large language models have transformed sentiment analysis, yet balancing accuracy, efficiency, and explainability remains a critical challenge. This study presents the first comprehensive ...